Tag Archives: Home Furnishing

Now bid for products as Pepperfry launches Auctions service

One of India’s leading marketplace for home and furniture segment, expands it services as it launches auctions. With this service, the consumers will be able to win items at the price they wish to pay. Pepperfry Auctions is an exciting and engaging format for enthusiastic and evolved Indian shoppers who’d definitely enjoy the thrill of purchasing unique home merchandise by competing with fellow shoppers.

Pepperfry Auctions allow customers to bid for products that are perceived expensive and hence the customers can bid the price they wish to pay. Customers new to the auctions format can opt for Auto-bid which will act as their bidding manager and keep bidding on their behalf until the maximum amount set the by the customer is reached.


Kashyap Vadapalli, CMO-Pepperfry.com said “Pepperfry Auctions add excitement and provide a bit of an adrenaline rush for customers. This is a test pilot to help customers engage with the Pepperfry brand. Other categories such as Electronics and Apparel have bargain sales and there are ready price-references available that indicate the amount of savings. In Furniture and Home items the value is not only in the material and quality but also in the design and the concept, so auctions provide a fantastic opportunity for our customer to discover a price and also pay only what they wish as per the value they perceive. Our Auctions concept is simple, easy to use and coupled with a chance to take away a beautiful product for your home.”


Amazon.in expands product category portfolio

Amazon.in is expanding its reach to the consumers strongly as within a weeks time it ads four new product categories to its portfolio. The categories include fashion, lifestyle, home and kitchen.

The new addition takes the number of products available to 27,500 and brands to 180.

While with fashion and lifestyle, the marketplace brings two new stores: fashion jewellery and watches. Under home and kitchen category, the products available will include small appliances, kitchenware, dining, home furnishings, home décor, home organization and more.

For the home and kitchen, the brands that Amazon has tied up with brands which includes Wonderchef, OneTouch, MOM Italy, Unravel India, Prime etc. While for jewellery they are a lot of boutique designers including Isharya; ‘Valliyan’ by Nitya Arora, Bansri, ‘Maya’ b y Rosalind Pereira;  ‘Made by M’, to name a few; the watches are from some leading brands including Casio, Timex, Titan, Fastrack, Fossil, Esprit, Tommy Hilfiger, Sonata, Citizen, Disney, Diesel, DKNY, Guess and more.

iGrow recomends: Must visit exhibitions this September!!


With the festive season round the corner each city in India  gears up to host a series of events & exhibitions.  From fashion & lifestyle, to jewellery, to home decor,  and not to miss the ever so popular Bridal fests. The lifestyle expos exhibit numerous upcoming as well as established fashion & lifestyle designers. ( visit these to update your wardrobe, for the latest accessories, gift solutions … or to just have a look at the pretty things)

Other than these we have the always popular (among the city’s young girls & brides to be) the Wedding exhibitions. These are a must visit for any bridezilla offering a wide variety of products ( designer wedding outfits , invites, decor artists, gifts, photographers….list is endless) vendors, service providers all under one roof. So what are you waiting for?? Give these exhibitions a must visit!! iGrow brings to you the must visit exhibition list…aaah the love for retail.


List of Exhibitions 2013 

3 Sep: London Market, Welcome Sheraton Hotel, Saket

4-5 Sep: Women Shopping Carnival, Hotel Tuli, Nagpur

4-5 Sep: Jalsa, The Ashok, New Delhi

6-8 Sep: Wedding Asia, The Ashok, New Delhi

6-8 Sep: Timeless Jewels, Hyatt Regency, New Delhi

6-7 Sep: Boutiques of India, Hotel Clark Awadh, Lucknow

13-15 Sep: Times Gehena, YMCA Club,Ahemdabad

13-15 Sep: Wedding Asia, Hotel Sayaji, Indore

14-15 Sep: Celebrating Vivaha, Gurgaon

14-15 Sep: Grand Asian Wedding Week, Hotel JW Marriot, Chandigarh

17-18 Sep: Bridal Affair, Hotel Ramada, Jalandhar 

26 Sep: Sajja , Mumbai

28-30 Sep: Jewellery Wonder, New Delhi

Do write in if there are more exhibitions you would like us to list here at iGrow.



Maspar opens exclusive store at Mathura Road

The premium home furnishing brand, Maspar (maspar) has opened its fifth exclusive store in Delhi/NCR region at Mathura Road. The brand known for its home décor brands in woven fabrics, maspar targets the urban educated Indian with an inclination towards modern and luxurious living.

Maspar has three stores in Delhi each at Select city Walk, Saket, South Extension-II and Mathura Road respectively and one each in Noida and Gurgaon.

Maspar store image (2)
Continue reading Maspar opens exclusive store at Mathura Road

Bharat Furnishing Thane launches furnishing fabrics

The luxury furnishing brand, ‘Bharat Furnishings Thane’ launches a new range of Bedspreads, Cushion Covers, Curtains, Quilts, Rugs, Tablecloths and others. You can also choose from a wide range of curtains and upholstery at their 5,300 sq ft store.

The new collection is draped in vibrant colours and textures available in wide variety of fabrics, from cottons to rich silk. Designed in the spirit of modernity, the collection features muted shapes in bold colours. They fit seamlessly into the existing theme of any home or space; whether the décor leans towards the contemporary or the traditional.


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Price Range:

  • Bed sheets / Bedspreads: Rs 1, 000 to Rs 3,000
  • Cushion Covers: Rs 250 to Rs 3,000
  • Curtains:Rs 250 to Rs 4,000

Available at: ‘Bharat Furnishings Thane’, Shop No 3, Sun Magnetica, Louis Wadi, Eastern Express Highway, Thane (West) – 400601, Ph: 022-25806050 / 25806052

Price Range of Bed sheets / Bedspreads starts from Rs.1, 000/- to Rs. 3,000/-, Cushion Covers starts from Rs. 250/- to Rs. 3,000/- & Curtains starts from Rs. 250/- to Rs. 4,000/-

CN brings Back To School range for Ben 10, Powerpuff Girls and others

With summer holidays ending soon, Cartoon Network announces an interesting launch of ‘Back to School’ merchandise for its popular franchises including Ben 10, Roll No. 21, Powerpuff Girls and M.A.D.

CN has expanded to ‘Back to school’ range which will include line of school stationery such as sippers, water bottles, lunch boxes, pencils, pens, pencil boxes priced from Rs 10 onwards, rainwear and apparel priced from Rs 240 onwards and also striking school bags priced from Rs 545 onwards.


Continue reading CN brings Back To School range for Ben 10, Powerpuff Girls and others

Did You Know?

Home furnishing is an expanding market in India. Dominated by the unorganised sector, a plenty of export houses have now started exploring the Indian retail scenario as quality becomes key for Indian consumers.

Some key facts about the industry:

  • Home Decor is almost a $15-$20 billion category including offline and online.
  • Out of this $20 billion market 40 per cent – 50 per cent is furniture and rest are pure home decor items such as cutlery, kitchen items, fancy lamps etc.
  • In furniture, out of 40 per cent, 25 per cent is the larger furniture items such as sofa, beds etc and rest small furniture items such as linen, bar table, chair , stools etc.
  • There is a huge scope of this 25 per cent of smaller furniture items and rest 60 per cent of pure home decor items in online because of their smaller sizes, not much need of touch and feel and easy logistics comparatively.


SOURCE: http://www.iamwire.com

Colour your monsoon bright

Rains are the most awaited every year as they kill the “ohh so” scorching heat. Taking you away from the summers, monsoon is always a season of fun, love and enjoyment, whether its with family, friends or that special someone. So as you enjoy this season why not do it fashionably. We share a few products that let you get drenched bright in style.

monsoon Continue reading Colour your monsoon bright