After South its West Delhi for Forever 21; second store opens at Pacific Mall

After a successful re-entry and opening the first store at DLF Place Saket last month, Forever 21, has launched its second store at the Pacific Mall , Tagore Garden in the capital. The store was launched by actress Yaami Gautam of the Vicky Donor fame.

The store will be spread across two-levels, spanning over15,500 sq ft.
Forever 21 store at Pacific Mall, New Delhi-001
The fashion apparel and accessories brand, Forever 21 has chosen West Delhi as its new destination, especially Pacific Mall, which targets the audience in the region which used to travel to South Delhi earlier to shop for premium brands.

Alex Ok, Global Director, Forever 21, said “Working with our venture partner, DLF
Brands, has enabled us to enter the market in a systemic manner. Pacific Mall is the perfect
location for Forever 21 given its unique location, conceptual entertainment events and
impressive design.”

Mr, Timmy Sarna, MD, DLF Brands, actress Yaami Gautam, Mr. Alex OK, Global Director, Forever 21 at the store launch
“Our strategy was to embark expansion for Forever 21 into India within 2013 and Pacific
Mall has provided us with an excellent location that we will make into a fashion Mecca. The
shopping experience of the mall is excellent and we are convinced that the mall will generate year over year positive traffic index.” said Timmy  Sarna, DLF Brands spokesperson.

Though we couldn’t attend the launch and bring you some exclusive pictures this time but do read our review of the DLF Place Saket store.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s