The maternity apparel brand from the house of Yashram Lifestyle, Morph Maternity, announces its plans to expand retail presence through franchised stores.
Currently operating through two stores in Bangalore and online through it own store and other kids and mother online stores, now with the plan in hand will tap the Rs 1,000 crore market for maternity wear.
The franchisee according to Deepa A Kumar, Founder and Director, Morph Maternity, will have to make an investment of Rs 15-20 lakh and an area of 500 sq ft.
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