Niche seems to be the buzzword of the Indian eretail market as players capture products which were never thought of being sold online. The latest entrant in this arena is LetsBuyDrink.com, India’s first online beverage club. The portal is all set to bring world’s best beverages just a click away. The beverages will include a wide variety of alcoholic drinks like beer, whisky, imported wines, spirits, liqueurs, non-alcoholic beverages and more.
Taking you away from the pain of finding an aesthetic and authentic liquor store in the city and also standing in long queues of the “thekaas”. Just visit the website and order online, says cheese and “cheers”. Once you place the order, letsbuydrink then allocates the order to its partner retailers and these retailers then deliver the product to you. The services though are presently covering Delhi and Mumbai and will soon spread wings across country.
Not just liquor you can also buy Coffee in some lip smacking rich varieties along with pre-mix drinks for our not so hard-core drinkers.
Unveiling about the inspiration which led the founders to set up a venture as Letsbuydrink.com, Dhruv Khandelwal, the Co Founder of the company said, “The inspiration is a typical Sunday afternoon in the lives of three bachelor buddies who wish to enjoy their holiday to the lees by gorging on some delectable pizza along with a few bottles of beer for a drink. However, looking out at the scorching sun it was a question that lurked in all the three heads- who would take the initiative to go out in such sweltering heat to get the beers. While the day’s requirements were nevertheless fulfilled it gave birth to the entity called Letsbuydrink.com, one of its kind in India and an endeavor to bring convenience to party buffs and leisure drinkers.”