The fashion and lifestyle e-retailer, Myntra.com has appointed Vikas Ahuja as its Chief Marketing Officer. Ahuja, who has last served Nestle as Country Business Manager, will be be responsible for driving the complete brand strategy for Myntra including sales and marketing functions.
At Nestle, Ahuja led Nestle’s successful brands including Bar-One, Milky-Bar, Kit-Kat, Munch, Nescafe, and Maggi among others. Prior to this he has worked at various roles at Nestle India and Nestle Vietnam and has been a part of the founding team of the e-learning portal eGurucool.com.
- Provogue goes online; end of season sale now a click away (igrowcommunity.wordpress.com)
- Myntra.com: adapting to keep its lead in Indian ecommerce (blogs.ft.com)
- Social Media Case Study: Myntra.com’s #DialForStyle Twitter Contest (socialsamosa.com)